Our Story 2017-05-10T19:37:42+00:00

Our Story

Handmade, sustainable tiles are our core ethos. Design details are our passion. We started this business more than 23 years ago, building our business around the idea that tiles, handmade by expert artisans, make your space feel more artful,  distinct, and more authentic.

We travel the world to get inspired and push design and materials so our offerings are fresh and relevant. In addition to the tile made under our roof, we curate really singular lines from specialty craftsmen around the globe.
If we dream it, we will find it.

As makers, creating a sustainable and smart pathway for production, energy, and water cycle is essential to our existence. Environmental logic underscores every single tile — from clay sourcing and reuse to solar energy to paving community roadways.

Fire. It begins and ends with a love for what we do. Loyalty and respect go hand in hand. Today 45% of employees have been here for 10 years or more. Live what you love, and that passion shines through in our tile.

We never said it was easy, did we? Perseverance to push unthinkable boundaries, design extreme human effort into quality control, lead sustainability, and literally raise the bar on every single decision. 

It requires resilience and we live and breathe it every day.

A single tile goes through 12 hands before it ends up in your home. {Imagine!} Our commitment to you is to deliver the highest quality, handmade tile from our very best artisans in California and around the world.
{And to have fun while doing so!}

lisa dannecker
theresa coey
jon gray

managing partners